Original Publication Date: 15 April 2015
Fourth in a series
Can abSCENT make the heart grow fonder?
Perhaps not, but it definitely can help it stay stronger and more faithful, according to its maker, DoftTek, S.A.
A relative newcomer, DoftTek specializes in scent-related products and was voted The Park’s most promising company last year by The Cosmopolitan Pest. The abSCENT app is the company’s first foray into wearable technology.
The innovative app, which DoftTek launched on Monday, works like a “virtual locket,” allowing users to store the scents of their loved ones so that they can access them at any time.
“Physical absence need never be a barrier to relating,” said DoftTek spokesAnimal Lars Myskoxe, who demonstrated the app outside the Reek ‘O Rama yesterday.
The crowd oohed and awed as Myskoxe showed the potential users how easy the app makes it to retain a “dynamic memory” of their loved ones.
“It’s authentic,” said Keeva Moffatt, President of the Spotted Skunk Sedan Patrol and a Reek ‘O Rama regular.
“It does what it says. The scent is pure and, from what I could tell, it doesn’t degrade. This is something every Park Animal will want,” she said.
Myskoxe claims the uses for the app are “unlimited,” and will grow in number as more and more Animals “make it their own.”
“In its present form, it can store up to ten scents. We are planning to expand that within the next five years,” he said. “I can see it eventually becoming a necessary tool for all stages of life,” he said.
The app is currently available only through the company and at the Reek ‘O Rama, which intends to offer it at a discount on May 5 only, the date of the annual Mating Dance.
“That will be its biggest test so far,” said Myskoxe.