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Park media outlets to tweet during May’s Month Without Metaphor

May 2, 2014 By Juho Morsk, TMD Media Reporter

MonthWM

Click on the image above to follow MonthWithoutMetaphor on Twitter

Those members of The Park’s media who have made a commitment to participating in May’s Month Without Metaphor will be tweeting throughout the month, according to a joint statement released yesterday.

The participants, the majority of whom work for The Park’s newspapers, magazines, and journals, said in the joint statement that they “look forward to experimenting with many different ways of expressing ourselves and discussing the events of the day.”

The statement also said that editors would be keeping a running tally, “so that we’ll be able to see which journals and journalists were best able to communicate without using metaphors.”

May’s Month Without Metaphor was developed to gauge the effectiveness of reporting the news “like it really is…no embellishments, no idiotic comparisons, no ridiculous painting of pictures for the reading public,” says Alvin Tinamou, publisher of The Avian Messenger and one of the organizers of the communications experiment.

“We think all this metaphorical reporting is obscuring those facts and distracting our readers’ attention from the important issues,” he said.

To follow Park media on Twitter during May, click on http://www.twitter.com/sansmetaphore

Filed Under: Breaking News, Media, Month Without Metaphor, Park Life

Catch a metaphor, win a prize: Mammalian Daily contest begins May 1

April 25, 2014 By Juho Morsk, TMD Media Reporter

MonthWithoutMetaphor

Click the image for a definition of “metaphor”

The Mammalian Daily is putting its money where its mouth is, so to speak.

So committed is this newspaper to the idea of Park media’s Month Without Metaphor, that our managing editor, Orphea Haas, is offering a reward to those able to catch any slip-ups that our writers make during the month of May.

“We respect our readers and we know they will be watching every move we make,” said Haas in an interview on Mammalian Daily Radio this morning.

“If they’re willing to spend their time scoping out our prose, we will be happy to reward them for finding any mistakes that we’ve made.”

Haas denied, however, that the paper intends to slip in the odd metaphor just to keep readers on their toes…and rewarded.

“It will be hard enough for us to accomplish a month of writing without using any metaphors,” she said. “I don’t think we have to worry about cheating our readers.”

Filed Under: Breaking News, Media, Month Without Metaphor, Park Life

Park media organizations gear up for first ever “Month Without Metaphor”

April 15, 2014 By Juho Morsk, TMD Media Reporter

Month Without Metaphor

Two weeks to go before media’s first “Month Without Metaphor.”

With just two weeks to go, The Park’s media organizations are gearing up for what some have called the biggest experiment in the history of journalism.[pullquote]I wouldn’t be surprised if it kickstarted interest…Whether the media can hold that interest is the question”. – Noburu Akita, Executive Director of the Centre for the Study of Newspaper Activity in The Park (C-SNAP)[/pullquote]

“All systems are go,” pronounced Alvin Tinamou with pride, at a hastily-organized update at his office yesterday afternoon. The subject was May’s “Month Without Metaphor,” but the Elephant in the room was the state of the industry, itself.

“It’s no secret that the modern era has presented us with a huge challenge,” Tinamou admits, but he backs away from any suggestion that the industry is on its last legs.

In fact, the publisher of The Avian Messenger winces at the term “experiment” to describe the month-long initiative of which he is one of the organizers. Instead, he refers to it as the “Grand Resuscitation,” an ambitious description that some in the profession say it could well turn out to be.

“I wouldn’t be surprised if it kickstarted interest, especially among the newspaper readership,” says Noburu Akita, Executive Director of the Centre for the Study of Newspaper Activity in The Park (C-SNAP). “Whether the media and, particularly, our newspapers, can hold that interest, though, is the question.”

Gertrude C. Owl, Dean of UWT’s Cuthbert School of Journalism and Mammalian Daily senior political correspondent agrees.

“I think it’s a brilliant idea, really, inviting the public to, almost, scrutinize the business…allowing them to feel a part of it, while still keeping the boundaries clear. I’m cautiously optimistic about it, but I think it will take more than one go at this type of thing to be truly effective,” she says.

Filed Under: Breaking News, Media, Month Without Metaphor, Park Life Tagged With: journalism, media, moribund industry, newspapers, readership

Mammalian Daily signs on to media’s “Month Without Metaphor”

March 11, 2014 By Juho Morsk, TMD Media Reporter

Month Without Metaphor

The Mammalian Daily will participate in The Park’s media-wide “Month Without Metaphor.”

It’s a bold idea that is sure to make waves. And, this morning, managing editor Orphea Haas confirmed that The Mammalian Daily is coming on board.

“That is music to our ears,” said Alvin Tinamou, publisher of The Avian Messenger and one of the organizers of The Park’s “Month Without Metaphor.”

The media-wide initiative, which is set to run for the entire month of May, promises to shake up what many regard as a moribund industry. And as of yesterday, almost ninety percent of The Park’s newspapers and magazines had agreed to participate in Tinamou’s “Grand Resuscitation.” The Mammalian Daily is the largest and latest to do so.

“We’re thrilled about it,” said Tinamou in an interview this afternoon. “The Mammalian Daily is such an influential paper in The Park and their participation gives us another quiver in our arsenal.”

The idea of the initiative, Tinamou says, is to “tell it like it really is…no embellishments, no idiotic comparisons, no ridiculous painting of pictures for the reading public. Just the facts. We think they’re enough. And not only do we think the facts are enough, we think all this metaphorical reporting is obscuring those facts and distracting our readers’ attention from the important issues. What we need is clarity, particularly during these challenging times, and we very much look forward to seeing how our readers react to being offered a month of just plain facts.”

The Park’s media-wide “Month Without Metaphor” will run from May 1-31, 2014.

Filed Under: Breaking News, Media, Month Without Metaphor, Park Life

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